Selling Yourself as a Personal Trainer: Building a Successful Fitness Brand

Coming Soon!

This course is designed to equip personal trainers with the skills and confidence to effectively market themselves, attract clients, and build a sustainable fitness business. Learners will gain expertise in branding, client communication, social media marketing, and business strategies tailored to the fitness industry. Additionally, this course emphasizes developing a strong professional identity, enhancing client relationships, and leveraging digital tools to grow your business.

What To Expect

This course is fully online, self-paced, and accessible on any device. It consists of eight comprehensive modules, allowing you to refine your skills with unlimited assessment retakes until mastery is achieved.

• Module 1: Defining Your Personal Trainer Brand
• Module 2: Effective Client Communication & Building Trust
• Module 3: Social Media & Digital Marketing for Trainers
• Module 4: Creating an Irresistible Offer & Pricing Your Services
• Module 5: Sales Strategies & Overcoming Client Objections
• Module 6: Networking & Building Partnerships in the Fitness Industry
• Module 7: Time Management & Preventing Burnout as a Trainer
• Module 8: Finalizing Your Brand & Next Steps

You can expect to spend approximately 8-12 hours completing the entire course. Upon successful completion (80% or higher on assessments), you will receive a certificate of completion and a digital badge through Credly, which can be shared on social media to showcase your expertise.