Selling Yourself as a Personal Trainer: Building a Successful Fitness Brand

Coming Soon!

This course is designed to equip personal trainers with the skills and confidence to effectively market themselves, attract clients, and build a sustainable fitness business. Learners will gain expertise in branding, client communication, social media marketing, and business strategies tailored to the fitness industry. Additionally, this course emphasizes developing a strong professional identity, enhancing client relationships, and leveraging digital tools to grow your business.

What To Expect

This course is fully online, self-paced, and accessible on any device. It consists of eight comprehensive modules, allowing you to refine your skills with unlimited assessment retakes until mastery is achieved.

• Module 1: Defining Your Personal Trainer Brand
• Module 2: Effective Client Communication & Building Trust
• Module 3: Social Media & Digital Marketing for Trainers
• Module 4: Creating an Irresistible Offer & Pricing Your Services
• Module 5: Sales Strategies & Overcoming Client Objections
• Module 6: Networking & Building Partnerships in the Fitness Industry
• Module 7: Time Management & Preventing Burnout as a Trainer
• Module 8: Finalizing Your Brand & Next Steps

You can expect to spend approximately 8-12 hours completing the entire course. Upon successful completion (80% or higher on assessments), you will receive a certificate of completion and a digital badge through Credly, which can be shared on social media to showcase your expertise.

This course does not fall under the scope of Bryan University's accreditation with the Accrediting Commission of Career Schools and Colleges.